Task 20: Locations

Locations:

*Joint task, Taken from my partner, Emma's blog - Link to blog

What Have I Learnt?
From this I have learnt that location is important when filming for music videos as it allows a change of scenery, and if done correctly, could also be cinematic. Emma and I have chosen a huge variety of locations as we don't want to focus on one place for too long. However, these locations may change due to access. 

Task 19: Fashion and props planning

Click Logo below:

Once on Pinterest, please click the images for reasoning behind our fashion and props.


What Have I Learnt?
From this I have learnt that our fashion choices do reflect our genre. We are aiming to have a 1970/80 feel to our video, hence why we have chosen vintage clothing to match the aesthetic of the video. Considering we are planning on using masks, make up should not be a problem. This will also help us in terms of continuity as we don't need to re-create anything every single time we film.  

Task 18: Our Pitch

Our old, not fleshed out idea:

            

Task 17: Lyric Analysis

What Have I Learnt?
From this I have learnt that despite sounding random and crazy upon the first listen, Feel It Still actually has a deeper meaning to it that is hidden in the lyrics. There are plenty or references to freedom, as well as references to the lead singers daughter.

Task 16: Genre Research

The Killers: Mr Brightside

Alt J - Breezeblocks

Foster The People: Pumped Up Kicks

What Have I Learnt?

From this I have learnt the common genres of indie/rock. This will make it easier to make my video as I can follow a few of the conventions. By examining other conventions, I could potentially challenge a few of them, however, this could cause genre complications and or give people the wrong impression of the video and song, as it would be a huge juxtaposition.

Task 15: Artist, Video, Lyrics, Permission

Our Chosen Song:

Lyrics: 

Asking For Permission: 

About The Band:

What Have I Learnt?

From this I have learnt a lot more about the band itself. By knowing the band its slightly easier to understand where the "vibe" of the song originated from. I have also learnt that copy rights/permissions is very important, otherwise we could face a potential fine / copy right claim. 

Task 14: Thinking Of A Concept

What Have I Learnt?

From this I have learnt that I have leaned towards a specific genre - indie. This is because the lyrics have meaning to them and I find it easier to picture how I would want my video to turn out as. With a visual picture in mind, It makes it more easier to bring my vision to life, as long as it is simple to do and within budget.

Task 13: Editing Techniques

Filming this small scene was very time consuming and attention to detail is key. We had to make sure our actors were always in the same spot - we did this by centring them and using a tape measure to make sure they were always the same distance from the camera.

However, continuity in this clip was extremely hard to achieve as there were lighting changes, wind effected hair, and the actors would do different things with their arms which they didn't do in the next shot. This makes it slightly hard to watch without noticing these continuity errors.

What Have I Learnt? 

From this I have learnt that continuity is very important. The audience will notice small details that don't add up, and that will really take away from the viewing experience. It also gives the impression that there was no effort in trying to make sure the video linked up.